Spain is the European Union's leading producer of ceramic tiles, with 427 million square metres and €4.834 billion in turnover in 2025, 72% of it exported to 186 countries — an industry recognised internationally for its quality, design and innovation (ASCER, 2025). Yet the leadership of tomorrow is being decided on different ground: industrialization, ease of installation, integration into prefabricated systems and sustainability are the new demands of global construction.
Ceramics is not merely reacting to new materials — it is integrating them from a position of leadership. Hybrid ceramic-composite façade systems, large-format panels for industrialized construction and solutions that accelerate on-site installation are real examples of how ceramics is defining, rather than following, the construction of tomorrow.
This high-level session brings together first-rate national and international voices to show, through real cases, how ceramics already sits at the heart of the construction of the future — leading simultaneously in technical performance, cutting-edge design and systems innovation.
The Challenge
How to be at the heart of the construction industry. Industrialisation, ease of installation, integration into prefabricated systems and sustainability are the new demands of the global construction sector. Ceramics is already responding, with new formats, ventilated façade systems and hybrid solutions that are opening up previously unexplored areas.
Session Objective
To demonstrate, through leading national and international voices, how ceramics are actively shaping the construction of the future: in terms of technical performance, design and system innovation. A session that looks ahead to the sector’s next decade.
